I get a lot of pitches from public relations people who ask me to review a product, share an article or interview an expert.
Most of the time, these suggestions are completely at odds with my nutritional philosophies. Like the time I was invited to a talk about barbecued meat and handmade leather goods. Or when I was asked to endorse ‘happy water’.
When I heard about Wise Bites, though, I was intrigued and couldn’t wait to try them. Wise Bites is a local company that bakes allergen-free treats using ingredients that don’t make me cringe.
The Wise Bites product line includes bars, cookies and muffins, along with bulk items like quinoa flour and dairy-free chocolate chips.
I sampled the chocolate chip cookie, triple ginger cookie, triple fudge cookie and the chocolate quinoa muffins.
The muffins were my favourite – they have a cupcake-like moist texture, a delicate chocolate flavour and a gentle sweetness. I also adored the chocolate chip cookie, which is delicately spiced and will spark your childhood cookie memories.
The triple ginger and triple fudge were certainly delicious, too, with a soft, fudgy consistency that reminded me more of an energy bar than a cookie. And don’t worry – you won’t notice the quinoa.
The only suggestion I have for Wise Bites is to consider using coconut oil in place of non-gmo canola, simply because I think that coconut oil is a healthier fat. But on the whole, Wise Bites is a healthy treat I would love to see in more grocery stores and local coffee shops!
Someone asked you to talk about BBQ meat & handmade leather goods? That does sounds completely odd (did they read your about page?). These cookies look great as an on-the-go option!
I don’t think people do read my About page. Yesterday I got a pitch from the shrimp council asking me to write about shrimp and share a recipe with pasta and cream.
WOW – I guess their marketing department is on top of thing, eh?